Friday, October 3, 2014

Oliver Goldsmith Vintage Collection

Oliver Goldsmith has been a family run business since 1926. Goldsmith aimed to cater to the higher end of the optical market and hired a group of crafts people who were able to make real tortoise shell spectacles from hand. After the Second World War, Oliver Goldsmith expanded the collection from tortoiseshell frames to acetate in order to create more experimental styles. With the aim of attaining greater publicity, the company offered more deliberately stylish and occasionally outlandish frame designs and courted celebrities such as Michael Caine, Peter Sellers, Diana Dors, Nancy Sinatra and Audrey Hepburn to name but a few. Royalty were also clients including Princess Grace of Monaco, the Duke of Windsor, Princess Margaret and Princess Diana of Wales.

Over the next several decades, Oliver Goldsmith led the evolution of eyewear from a medical necessity to a fashion accessory. From the mid 20th century eyewear became increasingly important as more and more people chose to wear spectacles, a trend which Oliver Goldsmith actively pursued. in the early 2000's, their 1960's and 1970's styles became fashionable again, driven by the enthusiasm for so-called 'vintage' fashions. The Original and Genuine Oliver Goldsmith Retro Spectacles are re produced from samples that have been archived from the past, so that all the features and finish have been incorporated into the collection that is now being offered in the 21st century. Oliver Goldsmith's reputation for Q E C (quality, excellence and comfort) stands behind every frame that is now handmade in Japan.

Mortimer Hirst is the exclusive New Zealand stockist of the Original and Genuine Oliver Goldsmith Vintage Eyewear Collection, hand made in Japan with 10 carat gold hinges. For further information about the Oliver Goldsmith collection please visit the Mortimer Hirst website: