Oliver
Goldsmith has been a family run business since 1926. Goldsmith aimed to cater to
the higher end of the optical market and hired a group of crafts people who were
able to make real tortoise shell spectacles from hand. After the Second World
War, Oliver Goldsmith expanded the collection from tortoiseshell frames to
acetate in order to create more experimental styles. With the aim of attaining
greater publicity, the company offered more deliberately stylish and
occasionally outlandish frame designs and courted celebrities such as Michael
Caine, Peter Sellers, Diana Dors, Nancy Sinatra and Audrey Hepburn to name but a
few. Royalty were also clients including Princess Grace of Monaco, the Duke of
Windsor, Princess Margaret and Princess Diana of Wales.
Over the next
several decades, Oliver Goldsmith led the evolution of eyewear from a medical
necessity to a fashion accessory. From the mid 20th century eyewear became
increasingly important as more and more people chose to wear spectacles, a trend
which Oliver Goldsmith actively pursued. in the early 2000's, their 1960's and
1970's styles became fashionable again, driven by the enthusiasm for so-called
'vintage' fashions. The Original and Genuine Oliver Goldsmith Retro Spectacles
are re produced from samples that have been archived from the past, so that all
the features and finish have been incorporated into the collection that is now
being offered in the 21st century. Oliver Goldsmith's reputation for Q E C
(quality, excellence and comfort) stands behind every frame that is now handmade
in Japan.
Mortimer
Hirst is the exclusive New Zealand stockist of the Original and Genuine
Oliver Goldsmith
Vintage Eyewear Collection, hand made in Japan with 10 carat gold
hinges. For further information about the Oliver Goldsmith collection please visit the Mortimer Hirst website: http://mortimerhirst.co.nz/Content/BrandPage.aspx?BrandID=14
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